House of Reeves is a family-run furniture retailer in Croydon, south London, England. The store was found in 1867 as Ye Olde Curiositie Shoppe on Church Street—opposite the Croydon Parish Church—by Edwin Reeves, a barrel maker from Sherbourne, Dorset. He passed the business to his son, William. The store's name was changed after World War II to E. Reeves Ltd., and was passed to William Jr., then to Maurice Reeves, the company chairman as of 2011.The business is run by Maurice's sons, Trevor and Graham, and another director, David Barnes.Another of Edwin Reeves' great-great-grandsons is Marc Reeves, former editor of the Birmingham Post. The store became known as the House of Reeves, and in the 1970s the corner on which it is located was listed in the London A to Z as Reeves Corner. It is served by Reeves Corner tram stop. According to The Daily Telegraph, the building was one of the few in Croydon that survived the Luftwaffe's attacks during World War II. One of the company's two adjacent stores was razed to the ground by an arson attack during the 2011 England riots on 8 August 2011. Trevor Reeves vowed that the company, which employs 15 people, would remain in business.
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