David Cohen of Universal McCann

Interview at OMMA with David Cohen of Universal McCann. At Universal McCann Interactive, David plays a pivotal role in integrating interactive media into clients overall marketing and media plans. David oversees all digital media strategy, planning, buying, and analysis operations for the New York office. Current client responsibilities include: Microsoft, Johnson & Johnson, Lowe's Home Improvement, Avaya, Wendy's International, Sony Electronics, Black and Decker and Bacardi. David is active in many industry trade organizations and speaks frequently at seminars and lectures for the Advertising Club of New York, the American Association of Advertising Agencies (AAAA), Jupitermedia Corporation and MediaPost Communications. David is on the IAB Agency Advisory Board, the iMediaLearning advisory board and writes a bi-weekly eMarketing strategy column for ClickZ (www.clickz.com), a division of Jupitermedia Corporation.
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